Willy's Apple Cider Vinegar, 1000ml

Willy's Apple Cider Vinegar is 100% organic, unfiltered, unpasteurised apple cider vinegar that provides "live mother", a natural gut-friendly bacteria that provides multiple health benefits.

Using a blend of 48 wild apple varieties gives Willy’s Organic Apple Cider Vinegar with "the mother" its unique taste. Willy's Apple cider vinegar, ACV, is grown and produced at source in the UK, the organic raw apple cider vinegar contains live mother bacteria. Known as the 'live mother', Willy's probiotics are very high-grade because they are unpasteurized and raw. Take a daily dose of Willy's Apple Cider Vinegar with mother by diluting it to make a drink or by adding it to your favourite recipes.

Every Willy's ACV bottle is packed with natural probiotic bacteria that are great for your gut, including acetobacter and lactobacillus, which have a huge contribution to your overall health and wellness.

Benefits of Apple Cider Vinegar:

Contains free-radical fighting antioxidants to reduce the acidity levels in your body to support your overall health.
Live mother from 300-year old orchards
100% raw and unpasteurised
Naturally fermented
Made in Herefordshire, UK on Willy's farm
Dilute to drink as a daily tonic or add to your favourite recipes

How to use Willy's Apple Cider Vinegar?

Classic daily dose: enjoy a daily dose first thing in the morning or 30 minutes before meals. Take 25 ml diluted in a smoothie, in warm water with lemon and honey, or in other creative ways.
Salt/caffeine swap: Ditch the salt and splash some apple cider vinegar into your meal to enhance the taste. Replace caffeine with an energising warm drink with ACV.
Drizzle over meals. Add to most meals, including coups, salads, roasted vegetables, and meat basting. Use in sauces, dressings, dips, and marinades.
Whizzy salad dressing: Whizz with lemon juice, honey, and a trusty splash of olive oil and drizzle onto your favourite salad.
Face sauna: add 20 ml of ACV to a bowl of boiled water and place a towel over your head. Let your face absorb the mist for up to 15 minutes.

The recommended daily dose is 25 ml of apple cider vinegar liquid.

Our In-House Pharmacist has written three articles about Organic Apple Cider Vinegar:

Willy's Apple Cider Vinegar Recipes:

Always dilute if drinking or using topically. High concentrations can cause a burning sensation or burn to the skin. Do not exceed the daily dose. Apple cider vinegar might lower blood sugar levels. Taking apple cider vinegar along with diabetes medications might cause blood sugar to drop too low. Monitor your blood sugar closely. There isn't enough reliable information to know if apple cider vinegar is safe to use as a medicine when pregnant or breastfeeding. Stay on the safe side and stick to food amounts. or speak to your healthcare professional. Apple cider vinegar may lower potassium levels. Apple cider vinegar may interact with some medications, including insulin, water pills (diuretics), antidiabetic drugs and digoxin. Speak to your healthcare professional in advance if taking if you are unsure. If using as a mouth rinse, dilute while using, as well as rinse your mouth after use to avoid any tooth staining or damage.

Organic Apple Cider Vinegar

NUTRITIONAL VALUES PER 100ML

Energy70kj / 16kcal

Fat<0.1g

of which Saturates<0.1g

Carbohydrate1.3g

of which Sugars0.3g

Protein<0.1g

Salt0.1g

What is apple cider vinegar?
Apple cider vinegar (ACV, or cider vinegar) is a vinegar made from fermented apple juice, used in cooking, drinks, and home remedies. Willy's organic apple cider vinegar takes this a step further — it's raw, unpasteurised, and unfiltered, leaving the "Mother" culture beautifully alive and present in every bottle.

What is Willy's Apple Cider Vinegar, and where does it come from?
Willy's ACV is made from apples grown at Mother Farm in Herefordshire, in heritage orchards that have been cultivated for over 300 years. These older trees produce fruit with real depth of flavour, shaped by centuries of natural growing conditions.

Are the apples picked, or do they fall naturally?
They fall naturally. Willy's ACV is made only from apples that ripen and drop from the tree on their own, rather than being picked early, so the fruit is always fully ripe before use.

Why are the fallen apples left on the ground?
Once fallen, the apples rest on the orchard floor for around two weeks. During this time, natural sugars continue to develop and the flavour in the skins deepens — a key step before pressing.

How is Willy's ACV made?
After resting, the apples are pressed and fermented using traditional methods. This creates a raw, unfiltered, unpasteurised organic apple cider vinegar, with nothing added to speed the process up or strip anything out.

What is the "Mother," and why is Willy's different?
The Mother is a living culture of yeast, bacteria, enzymes, and proteins formed during fermentation. You'll see her at the bottom of the bottle as a cloudy, strand-like form. The Mother is only found in raw, unpasteurised vinegars like Willy's ACV — she's full of gut-friendly probiotics such as acetic acid bacteria, so there's no need to be put off by her. Many other ACV brands have a "dead" mother, which shows up as a dusty, inactive sediment rather than a living culture.

What does SCOBY mean?
SCOBY stands for Symbiotic Culture Of Bacteria and Yeast — the scientific term for the same living culture known as the "Mother" in apple cider vinegar.

What are the healthy, gut-friendly bacteria in ACV?
These are probiotics — live bacteria and yeasts that are good for you, particularly for supporting your digestive system.

Is apple cider vinegar a probiotic?
Yes. Willy's organic apple cider vinegar is a live probiotic food, thanks to its fermentation process and active Mother culture. It's made from apples grown without artificial pesticides or fertilisers, letting natural farming practices do the work.

Why does the acidity level matter, and is Willy's ACV very acidic?
Willy's ACV is bottled at 5% acidity — strong enough to preserve the vinegar and keep it shelf-stable, but gentle enough to keep the Mother alive and active in every bottle. It's only mildly acidic overall, as alkaline nutrients from the apples (like potassium, calcium, and magnesium) help balance the acidity, making it gentler than vinegars such as white wine vinegar.

What's in Willy's ACV nutritionally?
Willy's ACV is very low in everything besides its natural acidity, containing just 0.1g of salt per serving.

How do you use ACV?
Because Willy's ACV includes the Mother, give the bottle a shake before use to activate her (this doesn't apply to the dosing bottles). You can dilute it in warm water, mix it into smoothies or other drinks, use it as a salad dressing, or add it into a meal. Some people also use it for steam facials, as a hair rinse, or as an addition to bathwater.

When is the best time to use ACV?
For appetite reduction, we recommend having it before food, first thing in the morning — always diluted with plenty of warm or cold water if drinking on an empty stomach. Taken with meals instead, it can help delay digestion and support a feeling of fullness for longer.

How is apple cider vinegar linked to the keto diet?
ACV is keto-friendly and low in carbohydrates, making it a good fit for a keto diet. Try adding it to water for flavour, or using Willy's ACV as a salad dressing.

Is Willy's Apple Cider Vinegar suitable for vegans?
Yes. It's also gluten-free and free from GMO ingredients.

Where should you store your Willy's ACV?
Store it in a cool, dark place — your pantry or kitchen counter works well, and it's nice to have somewhere visible!

What should I do if there isn't much Mother in my bottle?
Pop the bottle somewhere warmer, such as an airing cupboard. This will help speed up the development of the Mother culture.

What is the shelf life of Willy's ACV?
Willy's organic apple cider vinegar (1000ml and 50ml) lasts up to 3 years — always check the use-by date on the packaging to be sure.

Can I recycle Willy's packaging?
Yes. Willy's glass bottles and 50ml shot bottles are both widely recyclable.

Food supplements should not be used as a substitute for a varied diet. Store in a cool, dry place away from direct sunlight. Keep out of reach of young children. Do not exceed the daily dose. If pregnant, or breastfeeding, or if you are taking medication, or on medical care, consult your physician prior to use. While we work to ensure that product information on our website is correct, on occasion manufacturers may alter their ingredient lists. Actual product packaging and materials may contain more and/or different information than that shown on our website. All information about the products on our website is provided for information purposes only. We recommend that you do not solely rely on the information presented on our website. Please always read the labels, warnings, and directions provided with the product before using or consuming a product. In the event of any safety concerns or for any other information about a product please carefully read any instructions provided on the label or packaging and contact the manufacturer. Content on this site is not intended to substitute for advice given by medical practitioner, pharmacist, or other licensed health-care professional. Contact your health-care provider immediately if you suspect that you have a medical problem. Information and statements about products are not intended to be used to diagnose, treat, cure, or prevent any disease or health condition. The customer reviews are only moderated for offensive content – they should not be regarded as medical or health advice; no reliance should therefore be placed on them; and they are not endorsed by Victoria Health. If you have any health problems or questions regarding the suitability of any product please contact a health professional. Products are not medicinal unless otherwise stated. Victoria Health accepts no liability for inaccuracies or misstatements about products by manufacturers or other third parties. This does not affect your statutory rights.

Product Code: WIL0001