The story behind Roadscents is simple; to create a premium car air freshener unlike those stinky, noxious, badly designed car fresheners currently on the market – no disrespect meant to The Tree car air fresheners. After all, we spend lots of money on fragrancing ourselves and our homes and yet very little on our cars where so many of us spend a lot of time.

Six years into the making, Roadscents is here if you drive a car, and if you don’t then it is equally suitable for hanging in the wardrobe, your hallway or into your handbag.