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Garden of Wisdom


Suitable for Vegetarians


Garden of Wisdom's PHA Plus Serum contains next generation of AHA's called Polyhydroxy Acids (PHA's) to help exfoliate, brighten, firm, hydrate and amplify the benefits of other anti-ageing products without irritation. Read Shabir’s article, ‘What are Polyhydroxy Acids (PHA's)?’ here.

PHA Plus Serum contains Polyhydroxy acids (PHA's), Gluconolactone and Lactobionic acid, which have been shown to display significant anti-ageing benefits when applied topically to the skin. Due to their larger molecular size, PHA's offer gentler exfoliation when compared to AHA's, making them ideal for all skin types, including sensitive and redness-prone skin. 

Polyhydroxy Acids also protect the skin from harmful UV radiation and enhance collagen production to promote firmer skin. They also bring humectant properties, making them ideal for dry, dehydrated skin.

In addition, Phytic Acid derived from the hulls of seeds and rice helps treat ageing skin, hyperpigmentation, loss of skin elasticity and inflammation, while making the skin tone and texture more even overall. Gluconolactone specifically inhibits the enzyme elastase – the cause of sagging skin – to reduce the appearance of fine lines and wrinkles.

PHA Plus Key Benefits:

  • Improves skin clarity
  • improves skin tone
  • Prevents skin dehydration
  • Helps improve appearance of pigmentation problems
  • Improves elasticity
  • Reduces inflammation
  • Reduces the appearance of fine lines and wrinkles

How to use: Use PHA Plus Serum morning and evening after cleansing skin and before other serums, except for Vitamin C Serum + Ferulic Acid, which should be used first. Always patch test first. 

Suitable for all skin types including the most sensitive skin. PHA Plus Serum is cruelty free, suitable for lacto-ovo-vegetarians and lacto-vegetarians, but not for vegans. PHA Plus serum is free from Alcohol and Silicones. Serum bottles are made of PET and are 100% recyclable. pH range 3.7-3.9.

Do not use on irritated skin and discontinue if irritation occurs. Avoid contact with eyes. If contact occurs, rinse with warm water. 

Distilled Water, Gluconolactone 8%, Sodium PCA, Propanediol (Zemea), Lactobionic Acid 2%, Panthenol-D, Phytic Acid 2%, Blue Mallow Flowers, Leucidal SF, Hyaluronic Acid. pH 3.7 - 3.9.

At what stage should I apply this GOW PHA Plus Serum?
Use PHA Plus Serum morning and evening after cleansing skin and before other serums, except for Vitamin C Serum + Ferulic Acid, which should be used first.

How should I store GOW PHA Plus?
In order to preserve this serum we suggest you keep it in the fridge or a cool dark place. 

I cannot seem to get the product out?  It will not pump.  Why is this?
Sometimes the air pumps can get an air bubble or blockage, and if you bang the container really hard on a hard surface a few times this normally clears it. 

Is GOW PHA Plus suitable for sensitive skin?
Yes, it should be suitable for use on sensitive skin but we recommend that you do a small patch test before use.

What is the pH level of GOW PHA Plus?
This has a pH range of 3.7-3.9.

Can I use GOW PHA Plus when pregnant or breastfeeding?
It is generally considered safe for use during pregnancy and whilst breastfeeding.  Please consult your physician prior to use if concerned. 

Are GOW bottles recyclable?
Serum bottles are made of PET and are 100% recyclable

Is GOW PHA plus suitable for vegetarians?
Suitable for lacto-ovo-vegetarians and lacto-vegetarians, but not for vegans.

If pregnant, or breastfeeding consult your physician prior to use.  While we work to ensure that product information on our website is correct, on occasion manufacturers may alter their ingredient lists.  Actual product packaging and materials may contain more and/or different information than that shown on our website.  All information about the products on our website is provided for information purposes only. We recommend that you do not solely rely on the information presented on our website.  Please always read the labels, warnings, and directions provided with the product before using or consuming a product.  In the event of any safety concerns or for any other information about a product please carefully read any instructions provided on the label or packaging and contact the manufacturer.  Content on this site is not intended to substitute for advice given by medical practitioner, pharmacist, or other licensed health-care professional. Contact your health-care provider immediately if you suspect that you have a medical problem.  Information and statements about products are not intended to be used to diagnose, treat, cure, or prevent any disease or health condition.  The customer reviews are only moderated for offensive content – they should not be regarded as medical or health advice; no reliance should therefore be placed on them; and they are not endorsed by Victoria Health. If you have any health problems or questions regarding the suitability of any product please contact a health professional. Products are not medicinal unless otherwise stated. Victoria Health accepts no liability for inaccuracies or misstatements about products by manufacturers or other third parties. This does not affect your statutory rights. Store in a cool dry place out of sunlight.  For external use only, unless specified.

Product Code: GOW0019